Kent State University Catalog 2010 - 2011

Public Relations - B.S. Program Requirements

For semester-by-semester course sequencing for this program, view the 2010-2011 Roadmap.

Type Legend: DD Diversity–Domestic; DG Diversity–Global; KAD Kent Core Additional; KBS Kent Core Basic Sciences; KCM Kent Core Composition; KFA Kent Core Fine Arts: KHU Kent Core Humanities; KMC Kent Core Mathematics and Critical Reasoning;KSS Kent Core Social Sciences; WIC Writing Intensive

Please read the sections in the University Catalog on Kent Core, diversity and writing-intensive requirements.

I.	DESTINATION KENT STATE: FIRST YEAR EXPERIENCE (1 credit)
Type	Course		Title	Credits
	US	10097	Destination Kent State: First Year Experience	1
II.	MAJOR PROGRAM REQUIREMENTS (41 credits) Courses count in major GPA
Type	Course		Title	Credits
	JMC	20003	Introduction to Mass Communication	3
		20004	Media Writing*	3
		26001	Newswriting	3
		26007 26008	Print Beat Reporting (4) or Broadcast Beat Reporting (4)	4
		28001	Principles of Public Relations	3
		38002	Public Relations Case Studies	3
WIC		40010	Ethics and Issues in Mass Communication**	3
		40016	Law of Advertising and Public Relations	3
		40092	Internship	1
		48001	Media Relations and Publicity	3
		48002	Public Relations Tactics	3
		48003	Public Relations Online Tactics	3
		48006	Public Relations Publications	3
		48091	Seminar: Public Relations Campaigns	3
III.	ADDITIONAL PROGRAM REQUIREMENTS (82 credits)
Type	Course		Title	Credits
	ACCT	23020	Introduction to Financial Accounting	3
KAD	COMM	15000	Introduction to Human Communication	3
		30000	Research Methods	3
KSS	ECON	22060	Principles of Microeconomics	3
KAD		22061	Principles of Macroeconomics	3
KHU DD	HIST	12070	History of the United States: The Formative Period	3
KHU DD		12071	History of the United States: The Modern Period	3
	MIS	24163	Principles of Management	3
	MKTG	25010	Marketing	3
		45050	Advertising and Promotion Management	3
		3/4xxxx	Marketing upper-division course	3
KSS	POL	10100	American Politics	3
	VCD	37000	Visual Design for Media: Advanced	3
	Choose from the following:			3
	ENG	30062	Principles of Technical Writing (3)
		30063	Business and Professional Writing (3)
		30064	Argumentative Prose (3)
		30065	Expository Prose Writing (3)
		3/4xxxx	English upper-division course (3)
	Kent Core Basic Sciences (must include on laboratory)			6-7
	Kent Core Composition			6-8
	Kent Core Fine Arts			3
	Kent Core Mathematics and Critical Reasoning			3-5
	Liberal Studies Requirement Electives			22
MINIMUM TOTAL				124

*A minimum B- (2.70) grade must be earned within two attempts in order to move forward in the major.

**A minimum C (2.0) grade must be earned with to fulfill the writing-intensive requirement.